Online dating more

On July 25, Loveflutter launched Blue, a paid subscription tier for verified Twitter users to flirt exclusively among themselves.

Loveflutter bills itself as the wordy, meaningful alternative to Tinder’s addictive, hot-or-not, smartphone touchscreen mashing.

"We're taking away that initial first judgment on looks," Smith says, "and we're bringing personality to the foreground." Smith has come to believe that the key to a user’s personality is their tweets.

This leads to a society with low levels of interracial marriage.

But when the researchers added links between people without a connection – such as through online dating - the level of interracial marriage rapidly increased.

The researchers said: 'It is intriguing that shortly after the introduction of the first dating websites in 1995, like, the percentage of new marriages created by interracial couples increased rapidly.'The rate jumped even further in 2014, shortly after the introduction of Tinder.

While the findings suggest that online dating is driving the increase in interracial marriage, the researchers note that there are other factors adding to the change – such as a reduction in the percentage of white people in the US.

But dating apps have gamified romance for millions of phone-obsessed, perpetual scrollers who’ve programmed themselves to swipe right and left on their fellow users’ faces with ruthless efficiency.

Daigo Smith, cofounder of the dating app Loveflutter, which launched in 2014, tells me he’s developed the antidote to Tinder’s emphasis on attractiveness.

In recent years, mobile apps such as Tinder and Bumble have simplified the art of the online dating profile, mining users’ Facebook and Instagram profiles for selfies and personal tidbits in place of the heartfelt essays more common on older dating websites such as Match.

This atomization of online dating culture has quickened the pace of matchmaking without necessarily improving its effectiveness or, as Kremen promised, increasing the world’s overall capacity for love and lust.

And we’ll report on what it’s doing to our lives — romantic, physical, and otherwise.